Brand Edit: Four-Ninety
I pay particularly close attention to my aesthetic during the winter given the propensity for melancholy when the weather is dreary. That means relying on staple pieces that help me look and feel on point.
Perhaps it's due to the street style influence from the times I've spent living in New York, but I love wearing sunglasses throughout the year – winter included. As a seasonally versatile accessory, a great pair of shades can instantaneously upgrade you from frumpy to fashionable.
I was recently introduced to the Australian contemporary eyewear brand Four Ninety and at first glance I knew I wanted to integrate a couple of their pieces into my wardrobe. The recently engaged couple, that founded the brand together, just launched their first collection and it is a refreshing departure from the vintage-inspired themes that seem to be standard fare for other companies in the eyewear game.
Instead, Four Ninety has adopted a more unique and minimal design approach: clean shapes, oversized silhouettes, and neutral palettes. The handcrafted frames are durable but also comfortable and the lightweight scratch-resistant lenses have a beautiful glow when sunlight hits them. At a more attainable price relative to peers of comparable quality, I'm predicting this indie label – that's dedicated to staying small and approachable – will grow much faster than they're expecting.
Other brands featured in this editorial include: wool trench coat by Alexander Wang, leather backpack by Yield Design, wool sweater by Everlane, dark rinse jeans by Genetic Denim, passport case by Cuyana, sneakers by New Balance, water bottle by Memobottle, and wool scarf by & Other Stories.