Brand Strategy & Identity
Brand Strategy & Identity
The Brand Strategy & Identity program is designed to help you create your entire brand strategy and visual identity by using my "4Vs" framework.
Who are you, what you stand for, what you aspire to achieve (i.e. purpose), and who you want to target.
What's unique about you and what value can you add to your target audience such that they would want to follow, support, and buy from you.
How you communicate such that it engages, inspires, motivates, influences, persuades, and establishes trust with your target audience.
What visible elements of your personal or business brand you will use to establish a distinct visual identity and be recognizable and relatable.
- Personalized questionnaire to outline and evaluate your branding needs.
- One-hour virtual coaching session to further discuss your branding goals.
- Weekly email check-ins to answer any questions.
You will receive a step-by-step customized process and set of resources for developing the following:
- brand vision
- copy guidelines
- style guidelines
- visual identity
- a brand book that clearly communicates your 4Vs
- a simple 2-3 page website and/or blog
A comprehensive set of materials including a weekly milestone planner, worksheets, and more, to guide you through your strategy.
Enrolling in this program includes complimentary access to all of my courses as a supplemental resource.
This program is relevant to the development of both business and personal branding.
Once you enroll in the program I will send the questionnaire. Upon completion, we'll schedule a one-hour call via phone, Skype or Hangouts.
Once we agree on your goals you will receive your customized strategy, weekly milestones, and resources to guide you step-by-step through what you need to accomplish within the month.
In the midst of designing your life, developing your brand, launching and growing your business — or whatever your focus — you may reach a point where you aren’t sure what to do (or how to do it).
But don’t second guess yourself or lose heart.
My one-month one-on-one intensive programs are designed to help you overcome common challenges faced when launching or developing major business or individual pursuits.
You’re in the right place if you are motivated to get from A to Z on your goal but need a plan of action and accountability partner.
To make the most out of your personalized program, you should be ready to put the time and work in. This isn’t for you if you aren’t clear on what you want and determined to achieve it.