My Story

An aesthete, content strategist, and design curator with a simple sensibility.

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I created this destination for fellow thinkers and creators with discerning taste. Consider it a digital salon with aesthetic and intellectual stories, ideas, concepts, and brands that elevate everyday living. 

Contextual editorials 

Visual stories about minimalist brands, experiences, and ideas.

Personal essays

A journal about navigating life and pursuing simple pleasures. 

Curated collections

Tightly edited shop of everyday essentials by lifestyle themes.

Strategic services 

Brand, content, and social services for creative entrepreneurs.



My work has been featured in a number of publications and media outlets such as Fast Company, Apartment Therapy, Squarespace, GQ, Minimalissimo, Leibal, Design Taxi, Minimalism Life & more.



I advise, collaborate and/or enter into affiliate relationships with, a limited number of designers, brands and retailers. These include brands such as Skagen, Soma Water, Daniel Wellington, M. Gemi, Memobottle, Mr. Porter, Nisolo, Revolve, Smythson, Disney, and more.

 Contact me to learn more about creating a customized sponsored story, social media campaign, affiliate arrangement, or advisory project.